What unicorns drink with their morning coffee

WHAT’S INSIDE
Calories per Serving
WHAT’S INSIDE
Gram of Sugar
WHAT’S INSIDE
Naturally Sourced Sweeteners

What unicorns drink with their morning coffee

What's Inside

We’re not like other drinks.


There’s a lot that makes Bai special. Loads of antioxidants, only 10 calories and 1 gram of sugar per serving and deliciousness galore - we could go on. But that’s just the start. To really understand what sets us apart from your more basic beverages, you have to first forget everything you thought you knew about the coffee plant. Even if you didn’t know coffee grew on a plant. Forget it all!

Illustration of the pulp and bean of a coffee fruit

The Pulp

The Bean

Beyond the bean.


The coffee bean used for your morning joe is actually only the centre of the coffee fruit. There’s a whole other half, an outer red pulp, which most people don’t even know about. And although it’s not typically used for brewing coffee, we still wanted to show it love by bringing it into our family of ingredients. That way, we not only give it a delicious new home, but also add something special to every sip of Bai.

Positively pro antioxidants.


By innovating ways to turn one person’s coffee fruit into another person’s superfruit, we’re helping reduce food waste and increase your daily antioxidants. And since there’s no such thing as too much of a good thing, we also use tea leaf extract and vitamins C and E to ante up the antioxidants even more.

An infographic showing three icons: a coffee fruit, a skull, and a heart
Antioxidants
[Good]

Antioxidants give an extra electron to the free radical.

Free Radicals [Bad]

Caused by pollution, UV radiation, x-rays, stress, strenuous exercise and other factors.

Damage Stopped

Neutralized, the chain of free radicals stops. Atom becomes stable.

Stevia leaves beside a container of ground erythritol
Stevia

Sweetener made from the leaves of the plant species Stevia Rebaudiana.

Erythritol

Low-calorie sweetener known as sugar alcohol.

Smart sweeteners.


Of course tasting great is important, but for us, so is using naturally sourced sweeteners. That’s why Bai uses a special blend of stevia leaf extract and erythritol (a.k.a. our smart sweeteners) to give you all taste you want. You could call drinking Bai a win-win. But, when you also consider all the antioxidant vitamin C and E, it’s more like a win-win-win.